Lincoln has been home to SCHEELS since April of 2000. 80,000 square feet of SCHEELS’ retail shopping experience showcases the region’s largest selection of sports, sportswear, and footwear under one roof. The central focus of the store is a beautiful Sequoia Redwood tree created by NatureMaker of California, located in the atrium, which gives a splendid eyeful for all of SCHEELS’ visitors.
2960 Pine Lake road – Ste B
Lincoln, NE 68516-6010
Unlike a typical sporting goods store or department store, the Lincoln Scheels is a collection of entertainment venues, as well as women’s, men’s, youth, specialty, and sport and game shops. Brand-name concept shops by Nike, adidas, Under Armour, Columbia, and The North Face will keep you active in any season. Each shop is staffed with experts who are passionate and knowledgeable about their sports.
The SCHEELS in Lincoln features boutiques ranging from technical running gear and the latest fashion sportswear to spectacular hunting and fishing shops. The athletic shoe, hiking boot, and casual footwear selection are the largest in the region with everything for toddlers to serious climbers, and selections ranging from beach sandals to fashion boots for women. Outdoor enthusiasts can experience world-class shops including golf, bike, ski, paddle and sport and game. The gun and hunting shop features the largest retail selection of guns in the region, ranging from everyday shooters, to collectible guns.
SCHEELS offers a complete Service Shop. From bike repairs and skate sharpening to ski/board waxing and racquet stringing, each SCHEELS store has an in-house service technician team to get your gear ready for the season. Our Barnett-certified technicians have received the best bike mechanic training in the industry, and are ready to use their skills to keep your wheels on the road.
TRY BEFORE YOU BUY
Gather in the Archery Shop and utilize the “try before you buy” archery shooting range, where expert associates are ready to fit you for a new bow or fine tune one you already own.
Additional Store Features
For passionate local sports fans, the Lincoln store has the largest selection of clothing, cups, flags, and hats to cheer on your favorite local college and professional teams. This is your Husker’s Headquarters!